The purpose of this report is to analyze the information systems used by AMC Theatres, a movie theater franchise. Our group will examine the franchise's different use of MIS and relate them to the company. We will focus on the company's history, business strategy, and how their information systems help them accomplish their daily goals. Recommendations will also be provided to further improve their information systems.
Who We Are
AMC Theaters is an American movie theater chain owned and operated by AMC Entertainment, Inc. Founded in 1920 as a family owned business, AMC is a large franchise with its main headquarters located in Leawood, Kansas. It's chain market consists of approximately 346 locations in North America, along with 86 more locations in China. AMC introduced stadium style seating, which has become standard for nearly all major chains. In several markets, AMC offers Dine-In Theaters with "Cinema Suites" and "Fork & Screen", which provide the option to order full meals and alcoholic beverages. Today, AMC continues to look towards new innovations to improve guest's experiences, for example, expanding it's concession stands beyond traditional favorites and providing options like Dine-In Theaters and MacGuffins bars. The company is also constantly upgrading the movie presentation, such as 3D movies and more large-screen formats like IMAX projection. AMC continues to meet the various needs of movie-goers by keeping it's focus to where it matters most, the guests.
AMC Theater History
During the 1920's, AMC Theater's started as a family business in the Midwest to a tent show performer named Edward Dubinsky, who then settled in Kansas City and opened his first movie theater. By the 1950's, he already owned over a dozen drive-ins and theaters. After his death in 1960, his son Stanley took over the family's business. Stanley Durwood began remodeling large single-screen Kansas City theaters into smaller buildings with multiple auditoriums. This resulted in the World's first multiplex theater. From a family owned business to one of the nation's most recognizable entertainment companies, AMC continued to push for new innovations to enhance guest's experiences. Furthermore, Durwood's multi-screen theater chain had expanded nationwide and was incorporated as American Multi-Cinema, Inc. (AMC).
AMC Theaters is an American movie theater chain owned and operated by AMC Entertainment, Inc. Founded in 1920 as a family owned business, AMC is a large franchise with its main headquarters located in Leawood, Kansas. It's chain market consists of approximately 346 locations in North America, along with 86 more locations in China. AMC introduced stadium style seating, which has become standard for nearly all major chains. In several markets, AMC offers Dine-In Theaters with "Cinema Suites" and "Fork & Screen", which provide the option to order full meals and alcoholic beverages. Today, AMC continues to look towards new innovations to improve guest's experiences, for example, expanding it's concession stands beyond traditional favorites and providing options like Dine-In Theaters and MacGuffins bars. The company is also constantly upgrading the movie presentation, such as 3D movies and more large-screen formats like IMAX projection. AMC continues to meet the various needs of movie-goers by keeping it's focus to where it matters most, the guests.
AMC Theatres has all the way set their step and boots tied for the marathon of accumulating a higher number of feedbacks, reactions from their customers. There will be a number of questions asked during the tellamc com survey regarding your interests, your visits, your judgements, and your reactions towards the staff at AMC firms. As a company, AMC Theatres need to endeavour its consumers the best valid experience with good memories that can reflect on the surveys.
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